FASHION AND COMMUNICATION
Fashion discourses and immaginaries
Fashion discourses and the body
Visual rethoric’s and semiotics of fashion
Fashion as communication
Strategic communication of fashion: processes and strategies
Fashion photography: practice and representations
Cinema and beauty culture
Fashion magazines:production and consumption
Fashion magazines, symbolic power and beauty
Fashion magazines, gender differences and social power
Fashion and the new media: creativity and control
Ethical fashion: strategies of sustanaibility of social responsibility
Fashion and performance
Fashion and costume in the arts and in the media
Directors
- Rossana Gaddi, Politecnico di Milano | Design Department
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FASHION, IDENTITIES AND CULTURES
Material culture and fashion
History of fashion
Fashion, subcultures and style
Fashion and urban spaces
Fashion and national cultures
Fashion and globalization
Global fashion, tradition and appropriation
Fashion, consumer practices and everyday life
Fashion cultures
Fashion, techno-science and everyday life
Techno –science, arts and fashion
Fashion practice and youth cultures
Fashion and consumer culture
- Rossana Gaddi, Politecnico di Milano | Design Department
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PRODUCT DESIGN
Innovative processes
Materials and innovation
Technique and technology
Local value in a global dimension
Service, fashion and innovation
Innovation and creativity in fashion
Fashion design and product quality
Fashion design and delocalized production
Textile materials as fashion value
Customization
- Rossana Gaddi, Politecnico di Milano | Design Department
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MARKETING AND CONSUMPTION
Neuro-marketing in fashion
The fashion market in the 21st century: threats and opportunities
Branding
Brand communication in the present market context
Market trends and fashion trends: convergences and divergences
Visual merchandising
Fashion consumer behaviour
Culture of fashion and consumption
Fashion marketing strategies
Fashion retail
Innovation
Future scenarios of the fashion market
Fashion branding
- Rossana Gaddi, Politecnico di Milano | Design Department
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TEACHING AND EDUCATION
Teaching experiences in fashion
Fashion, education and profession
Fashion design and educational system
Teaching methodologies in the design
Tools and fashion design
- Rossana Gaddi, Politecnico di Milano | Design Department
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SUSTAINABILITY FOR FASHION DESIGN
Sustainable fashion materials
Design and production: models of business and project strategies
(Social) Innovation within fashion design
(Social) Innovation through fashion design
Sustainability in clothing, footwear and fashion design accessories
Sustainable creative industries in fashion design
Directors
- Rossana Gaddi, Politecnico di Milano | Design Department
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EMERGING GLOBAL TRENDS IN FASHION DESIGN PROCESSES
Cross fertilisation for fashion design
New emerging sectors of fashion
Fashion as design VS Fashion as style
Design driven innovation in fashion field
Autoproductions and new technologies VS craft
Smart finishing and functionalization in fashion design
Wearable integrated Electronics in fashion design
Smart materials in fashion design
Fashionable Design of functional garments
Directors
- Rossana Gaddi, Politecnico di Milano | Design Department
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